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Privacy Policy

Last Updated: November 2025

InvestTrail is committed to protecting your privacy and providing full transparency about how we collect, use, and safeguard your information. This Privacy Policy explains what data we collect, why we collect it, and how you can control your information.

1. Data Collection Philosophy

InvestTrail minimizes the collection of personal information. You are not required to use your real name or primary email to sign up. For maximum privacy, we encourage the use of a nickname and a secondary email address.

We collect only the data needed to operate the platform, personalize your experience, and ensure service functionality.

2. Information We Collect

2.1 Account Information

When you log in for the first time, we collect the following:

  • Name (or nickname)
  • Email address
  • Profile photo (if provided by your login provider)

This information is used solely for:

  • Account setup
  • Authentication
  • Delivering a personalized login experience

2.2 Subscription Information

If you subscribe to a paid plan, we collect:

  • Name
  • Email

This is used only for payment verification and linking your subscription to your account.

2.3 User-Initiated Contact Information

If you contact us (e.g., through a contact form or support request), we may receive your name (or alias) and email address. You are not required to provide your real identity.

2.4 Publicly Available Data

Information about fund managers, hedge fund leaders, and public investment disclosures is obtained from publicly accessible sources. This includes holdings, filings, and names associated with institutional investors.

2.5 Non-Personal Information

InvestTrail collects non-personal, technical, and usage data to improve the platform and maintain security. This may include:

  • Site usage behavior
  • Search trends
  • Device/browser type
  • Pages visited
  • Interaction patterns

3. Cookies and Tracking Technologies

3.1 How We Use Cookies

InvestTrail uses cookies to:

  • Maintain session and login functionality
  • Understand user behavior
  • Improve site performance
  • Deliver a personalized user experience

Many features require cookies to function properly. You may disable cookies in your browser, but doing so may cause parts of the site to malfunction.

3.2 Google AdSense (Advertising Cookies)

InvestTrail may use Google AdSense to serve ads. Google may use cookies, including advertising cookies such as DoubleClick, personalization cookies, and device identifiers.

You can learn more and control your preferences via:

4. Analytics

InvestTrail uses Google Analytics to understand:

  • Traffic volume
  • Traffic sources
  • User growth
  • Device and browser statistics
  • Engagement patterns

Google Analytics does not provide personally identifiable information unless explicitly shared by the user. For details, see Google's Privacy Policy.

5. Data on Children

InvestTrail is not designed for individuals under 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us information, please contact us immediately so we can delete it.

6. Requesting Deletion of Your Data

You may request deletion of your account information at any time through our contact form or support email.

Once we receive the request, we will respond promptly and your account and all associated personal data will be deleted. Public data from regulatory filings (e.g., investor holdings data) cannot be deleted as it is publicly sourced.

7. How We Protect Your Data

InvestTrail uses:

  • Industry-standard security protocols
  • Access controls
  • Anti-bot detection
  • Monitoring for malicious activity

We never sell personal data.

8. Changes to This Policy

We may update this Privacy Policy as needed to reflect changes in features, regulations, or practices. Updates will be posted on this page with a revised "Last Updated" date.

9. Contact Us

If you have any questions or want to request data deletion, please contact us at: support@invest-trail.com